One dad's IVF story

IVF Dad

ARIA award-winning podcast about infertility and the IVF journey told from a male perspective. It's one man's story, dedicated to the many partners of those going through fertility treatment and aims to give support, break taboos and open up conversation.

New dad Chris Lawson launched a website called IVFDad and came to us with his very personal story. In January 2020 after 5 years of trying for a baby and countless rounds of IVF treatment, Chris and his wife welcomed their daughter into the world. Throughout his journey he was shocked at the lack of support there is for the partner (usually male) and that inspired him to create this podcast.

Client
Chris Lawson
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Check out an episode

IVF Dad is built around Chris' personal story with sound design and music helping to bring it to life and convey the real emotion and the ups and downs of the IVF journey.

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